Movable Type Madness
In a recent burst of Movable Type consulting, Heideldesign helped two sharply targeted niche websites get the most from their content management system, Movable Type.
Crush Wine Co. is a Manhattan enclave for all things vino. Their in-store selection runs in the thousands of bottles and they proudly serve connoisseurs, newbies, and even the occasional celebrity. The New York Sun called them "A candy store for anyone looking for special bottles."
When they decided to move their entire website to Movable Type, they called on the team at Heideldesign to get the job done. Now, the staff at Crush can easily educate their customers on wine history, their upcoming tastings schedule, and all the latest news from wine country (57th St in New York City!).
Cool Mom Picks is a shopping blog for busy moms. They find the hippest clothes, toys and gear to make parenting fashionable as well as fun. Movable Type powers their entire site, from the twice a day updates to their very successful holiday gift guide. They were also mentioned in Time Magazine in last month's online shopping article.